Which refinance-alert tools do loan officers use, and what do they cost?

Four tools in the directory's Refinance Alerts, Retention & Realtor Partners category watch a loan officer's past-client database for refinance, equity and move signals. Two post prices: Homebot from $125/mo + $100 setup and Fello from $499/mo. MonitorBase and MMI are priced by quote. Several CRMs and follow-up tools in other categories post refinance detection as well. Every figure was read on the vendor's own site on October 31, 2026.

Posted prices

• Homebot: Starter $125/mo + $100 setup, Pro $225/mo, Unlimited $300/mo, each with one agent co-sponsorship included and extra co-sponsored agents at $25/mo each. The monthly home digest carries refinance, equity and buying-power alerts, a Likelihood to Sell score and Homebot AI, a client-facing assistant in beta. Works with Total Expert, Follow Up Boss, Salesforce, Big Purple Dot, Slack and Zapier. Posts SOC 2 Type II and a RESPA Section 8 co-marketing statement.
• Fello: Growth $499/mo for 3,000 active contacts ($415/mo annual), Scale $799/mo, Enterprise $2,000/mo, plus a one-time onboarding fee; Felix, the AI teammate for 1:1 text, call and email follow-up, is an add-on priced separately. Equity Insights and Opportunity Forecasting mine the database. Works with Follow Up Boss, Salesforce, HubSpot, BoldTrail, Sierra Interactive and Zapier. The pricing page lists a Proof of Consent Certificate and Do Not Call verification on every tier.

Priced by quote

• MonitorBase: Predictive Borrower Intelligence alerts on equity changes, listing signals and MI removal, with ChatMMI flagging clients that show refinance potential. Part of MMI's platform alongside the Bonzo CRM; MMI names an Individual & Team plan for solo LOs and teams of ten or fewer (NMLS ID required). No TCPA or borrower-data statement is posted, so ask before you buy.
• MMI: the data side of the same platform, with ChatMMI answering plain-language questions about agent production, partners and markets for Realtor-partner work. Individual & Team and enterprise plans are quote-based. Security pages name MFA and SAML single sign-on; no SOC 2 or TCPA statement is posted, so ask.

Refinance detection built into other tools

• Agent Legend (follow-up): Lily scores every past borrower for refinance and purchase triggers; Starter $199/mo + $299 activation for 250 contacts a month.
• LoanOfficer.ai (CRM): Refi & HELOC Detection inside a CRM at $197/mo for two seats plus a $299 one-time setup.
• BNTouch (CRM): Credit Check Alerts and Equity Alerts as extra-fee add-ons on a CRM posted at $165/mo single user.
• Aidium (CRM): Home Equity Alert and Change of Address agents plus AI propensity modeling for refinance likelihood; priced by quote.
• Usherpa (CRM): daily opportunity notifications from its Authentic Intelligence engine; priced by quote.
• Bonzo (CRM): acts on MonitorBase alerts with text, email, voice-drop and video campaigns; Solo $150/seat/mo.

What to compare

• Per-month flat versus per-contact. Homebot tiers by plan from $125/mo; Fello tiers by active contacts from $499/mo for 3,000.
• Setup fees. Homebot posts a $100 setup; Fello posts a one-time onboarding fee without a figure.
• Co-marketing. Homebot includes one agent co-sponsorship and posts a RESPA Section 8 statement; MMI and MonitorBase tie alerts to agent-production data.

Mortgage teams working a shared database can see the full set on the mortgage teams page.

Quick answers

What does Homebot cost for a loan officer?

Homebot posts Starter $125/mo + $100 setup, Pro $225/mo and Unlimited $300/mo, with extra co-sponsored agents at $25/mo each.

What does Fello cost?

Fello posts Growth at $499/mo for 3,000 active contacts ($415/mo annual), Scale at $799/mo and Enterprise at $2,000/mo, plus a one-time onboarding fee; the Felix AI add-on is priced separately.

Is MonitorBase priced on the site?

No. MonitorBase and MMI are priced by quote, with an Individual & Team plan named for teams of ten or fewer loan officers.

Which refinance-alert tools post a consent statement?

Fello ($499/mo) lists a Proof of Consent Certificate and Do Not Call verification on every tier. Homebot ($125/mo + $100 setup) posts SOC 2 Type II and a RESPA Section 8 statement; we did not see a TCPA statement on its pricing or LO pages, so ask.

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